Making the Brand
Joel Mathew, Founder and CEO of Chicago-based digital marketing firm, Fortress Consulting, sits down with clients to talk about how they got their start, and what led them to where they are today. You will learn all about entrepreneurship, sales, advertising, branding, and more.
Making the Brand
Startup to Success: How a Female-Led Software Company Made Their Name, ft. Jill Cotton
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Season 1
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Episode 6
Jill Cotton is the President of IROL, a software company specializing in Fire Prevention and Risk Reduction Services. We sat down with Jill to ask her a few questions about building her business and then making a name for it, something that's a lot harder than it sounds, especially as a woman in technology. Talking to Jill, you can instantly detect her strength as a leader, as well as her sense of humor, which makes Episode 6 of Making the Brand both fun and inspiring.